The Israeli beauty industry has developed greatly in recent years. One of the main factors that contributed to the development of the Israeli beauty industry is the connection of the cosmetics industry with research and science organizations that have enabled the integration of the two industries and the accumulation of extensive knowledge and experience in the field. This is reflected in the wide range of facial products that have come on the market and contributed to the facial skin care of Israeli women and men. At the same time, innovative technologies were developed that included the use of machines and equipment in the treatment procedures and the concept of wild medical cosmetics burst into the consciousness of most of the Israeli public who love cosmetics and beauty.